Optimising Performance with Business Intelligence

Today, BI systems and applications, which generate information and knowledge from the data in information systems, are a priority for companies called upon to invest in ICT technologies that can contribute to the implementation of an effective competitive strategy determine a change in the processes and culture of a business. After defining the concept of Business Intelligence, this work attempts to explain how it is different from Knowledge Management by highlighting its structural characteristics. It illustrates the types of BI that can be applied, discussing benefits and strategies. Finally, it lists the critical success factors and their evolution in relation to the availability of technologies capable of integrating data and text.